In 1967, Dayton's transforms itself from a regional department-store company to a national retailer. President Donald C. Dayton takes the new position of chairman of the board, and Bruce B. Dayton steps into the president role. The corporation has five autonomous divisions: Dayton's department stores, Target Stores, B. Dalton Bookseller, Dayton Jewelers and Dayton Development Company. The corporate expansion also opens new doors and becomes the first step in bringing Dayton's foundation of affordable, quality fashion, innovative management, community giving and good corporate governance to a national audience.
In 1969, It opens its first distribution center - a warehouse responsible for storing and shipping trailer loads of products to Target stores.
In the same year 1969 it joins with the J.L. Hudson Company of Detroit to create the Dayton-Hudson Corporation. The two companies have similar merchandising philosophies and decades of commitment to outstanding corporate governance. The merger establishes the corporation as one of the 15 largest non-food retailers in the nation.
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